Dynamite is used in less than 1% of building demolition. Yet when we think of the demolition industry, that dangerous and explosive image is what we remember. To help change the perception of this highly skilled and progressive field, the National Demolition Association needed a new a message. The website that we created uses short stories of progress to show how the demotion industry is “making way” for a brighter, safer and greener future. For industry visitors, the site is the go-to place for locating business partners, keeping up to date on certifications and discovering innovative new practices. Click through to the site and checkout some of the informative videos we pieced together with existing footage, it’s pretty amazing.