Invenergy, LLC needed to shift their image from a wind energy provider, to being viewed as a profitable “clean energy” provider. In planning and designing their new corporate website, we brought their natural gas and solar energy offerings up to the forefront and positioned Invenergy as the preeminent, independent clean energy provider for North America.
After a careful competitive audit and analysis of where Invenergy stands in their industry, we decided it was best for them to take a leadership role in marketing at the category level. The strongest argument for clean energy is at the heart of why Invenergy is succeeding in this business in the first place, because clean energy “just makes sense.” Their new site and its resources are directed at power providers, investors and the host communities where they develop, own and operate their clean energy projects.
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